New Campaigns @Rio2016

I know publicising Sponsors is a bit much . But they do make amazingly good videos.

Olympic Sponsors Samsung & Visa have tow completely different approaches. Watch



Visa: Carpool – fun, exciting, thinking ahead of the camaraderie


Visa kicks off global Rio Olympics campaign with athlete ‘Carpool’




Samsung: Centred on an athlete from South Sudan, country recently recognised by IOC




About Betise Assumpcao Head

Communicator, specialized in Media Relations, Reputation, Crisis Management, corporate or individual. I started as a Sports Journalist (7 years, Mains newspapers and magazines in Brazil) turned into World Wide Press Officer (Senna 1990/1994), been to Games in Barcelona Atlanta, London & Rio 2016. Italy, Germany & Brazilian World Cups.

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